We help people understand who they are, what they’re capable of and what they want in life. We do that by teaching people how to elevate their thoughts and bring their genius to the surface. We don’t just teach others how to think their way into the results they want; we live it in our own lives. We think and dream big—stretch ourselves to limits beyond what we think we are capable. This fuels our employees’ growth, happiness and abundance. And we adhere to a daily checklist in our work each day—be grateful, maintain a positive attitude, work in a spirit of creativity and harmony, be a great example of what we sell, and do a better job today than yesterday.